Every day 7.000 newborns die from preventable and treatable causes. The right to health and nutrition must be a universal right, wherever they are born.
The request was to finalize the “let’s stop newborn mortality” theme at the day of the occasion, activating consents and adhesions.
Different approaches, touching different strings. Sometimes reason prevails, sometimes emotion prevails, sometimes both. The objective is to raise awareness, involve and push for action/donation. The language is direct and simple, colloquial and engaging.
Paolo Del Bravo